Apr 29, 2022Give me a SignHow wayfinding can help the vaccine opportunistic — By UNICEF Ghana and Common Thread KUMASI, GHANA — With COVID-19 vaccine becoming increasingly available, Ghana has shifted its focus from vaccine procurement to vaccine uptake. As of February 25, 2022, less than 16% of Ghana’s population was fully vaccinated against COVID-19. …6 min read6 min read
Aug 31, 2021Hesitancy on the frontlineLessons learned in preparing for and responding to health worker hesitancy — Healthcare workers are critical for COVID-19 vaccine rollout. They are the backbone of routine immunisation services and highly influence whether a person will vaccinate or not. But the voices that carry the most weight are not automatically the biggest advocates. The COVID-19 vaccine rollout has shone a spotlight on mistrust…Covid-193 min readCovid-193 min read
Apr 22, 2021Our Common Threat — Planetary Health is Public HealthToday is Earth Day. Compared to other calendar markers, Earth Day feels relatively untouched by the pandemic. It’s a day typically celebrated outdoors, in our minds and hearts, through our deeds and donations. …Earth Day3 min readEarth Day3 min read
Oct 5, 2020How to End a Pandemic5 Ways to overcome Covid vaccine hesitancy — By Sherine Guirguis, Co-Director of Common Thread Common Thread puts people at the centre of Public Health. Find us at: gocommonthread.com “I’m pretty sure I had Covid last October. I never get sick, and this was bad. I couldn’t go to work for 3 days. I don’t need the vaccine…Vaccine Hesitancy8 min readVaccine Hesitancy8 min read
Jun 19, 2020Trolls and Tribulations: Social Media and Public HealthHow could public health use social media more effectively — from adapting scientific messages to ‘flatten the Covid-19 curve’, to using trusted stories to change behaviour and #StayHomeSaveLives? By Mike Coleman, Co-Director of Common Thread: Putting people at the centre of public health. We reached out to NYU’s Vice Provost of Educational Technologies, and distinguished internet and social media theorist Clay Shirky to ask him…Social Media And Health6 min readSocial Media And Health6 min read
Jun 17, 2020Member-onlyHCD Without Humans?How we designed a virtual human centred design workshop: Four things we learned. Like everyone on the planet, we were left reeling at how quickly the world changed. For Common Thread it really hit us in mid-March. …Human Centered Design9 min readHuman Centered Design9 min read
Mar 27, 2020A Behavioural Guide to Covid-19Watching the Covid-19 pandemic unfold has turned all of us into recipients of the very things Common Thread usually advise others about: public health policy, outbreak response, risk communication, and behavioural strategies. Covid-19 has democratised disease — and people — perhaps more than any other experience in our lifetimes. By Mike Coleman and Sherine Guirguis, Co-Directors of Common Thread: Putting people at the centre of public health.Covid-1910 min readCovid-1910 min read
Feb 6, 2020Member-onlyBuilding A Wall Won’t Prevent A Global PandemicAs the world’s attention turns to the threat of the Coronavirus, we revisit our discussion on whether the world is prepared for the next global disease outbreak. The consensus seems to be we’re due a big epidemic — the kind that would fundamentally disrupt life as we know it. A…Pandemic10 min readPandemic10 min read
Dec 3, 2019What we learned from redesigning our website (again!)By Michael Coleman, Director, Common Thread It always sounds so easy. “Let’s redesign the website.” Or the ever popular, “Let’s give it a refresh.” How about, “We’ve outgrown our site. It doesn’t speak to what we do any more. Or who we are.” Friends, if you hear these phrases running…Design3 min readDesign3 min read
Published inBecoming Human: Artificial Intelligence Magazine·Nov 8, 2019Hey Siri, How Do I Feel?Artificial Intelligence (AI) is playing a bigger role in patient care, in mental health diagnoses, and in analyzing big data to deliver more targeted treatments. …Artificial Intelligence6 min readArtificial Intelligence6 min read
